CEO

All Posts by Larry Robertson, CEO

About the Author

Larry is the CEO and co-founder of AON Invent. He has enjoyed a career that has spanned sales, marketing, and product innovation for companies that include subsidiaries of AMR/American Airlines, Learjet and Sam's Club. In 1995 he teamed up with Ron Loveless, the founding CEO of Sam's Club, to launch a marketing and product development firm that grossed $500 million in its first 3 years. Over the past 20+ years, Larry has personally vetted over 1,000 product concepts and marketing strategies.

Jun 28

Digital Judo is Changing Everything

By Larry Robertson, CEO | Viewpoints & Perspectives

  While the retail industry has been investing billions to develop technologies to improve the speed and efficiency of customer transactions, AON Invent has been collaborating with every-day consumers and independent inventors on four continents to develop new and innovative products for them to sell. After all, who knows more about the “stuff” people want to buy, […]

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Jun 15

The Truth About Competitive Advantage

By Larry Robertson, CEO | Competitive Issues

“The one thing that ceases to exist the moment it is shared.”   Many retailers see “private label” as their competitive advantage protecting their consumables margin, but what about broader categories of general merchandise?  Brick-and-mortar retailers need proprietary innovation in all categories and lots of it.   This is no secret.   All retailers and […]

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