Got a Brilliant Idea? Here’s How to Pitch and Sell It to Companies

A great idea can change the world—but only if it’s handled the right way. Every year, thousands of inventors pour their hearts, time, and savings into developing ideas that sadly never see the light of day. At AON Invent, our mission is to make sure that doesn’t happen to you. As a trusted company that helps inventors, we’re here to help you from inspiration to execution, ensuring your idea has the best possible chance to succeed—without putting everything you own on the line.

Instead of trying to build an entire business from scratch, it’s often smarter—and far less risky—to license your idea to a company that already has distribution and experience in the product category. Let’s walk through how you can take your invention from Sketchpad to a store shelf.

Step-by-Step Process to Sell Your Invention

Step 1: Verify Originality

Before pitching your invention, make sure it’s not already out there. This doesn’t just protect you from wasting time—it protects your wallet, too. At AON Invent, we offer a free guide to help you assess your idea’s originality. This crucial first step helps filter out concepts that are already patented or on the market, giving you confidence to move forward with a clean slate.

Step 2: Get Expert Feedback from AON Invent’s Evaluation Panel

Think your invention is ready? Great. Now let our Evaluation Panel take a look. This seasoned group of industry professionals digs into your invention’s strengths, weak spots, and commercial potential. Maybe your idea needs some refining, or maybe it’s already strong enough to pitch. Either way, this is the feedback you need before investing another dollar—or deciding to team up with us for the next phase.

Step 3: All-Inclusive Development & Licensing Support

If your invention is commercially viable, AON Invent can support you all the way through development. We offer:

• Patent protection guidance
• CAD and 3D prototyping
• Professional marketing materials
• Outreach to companies that buy inventions

This full-service approach helps ensure your invention looks professional, is protected legally, and gets in front of the right companies that are actively seeking new products. Think of it like buying a ticket to your destination instead of trying to build the plane. We’ve helped many inventors avoid unnecessary risks by focusing on ideas with true market potential.

Why Selling Your Idea Through Licensing Make Sense?

Bringing a product to market on your own is no small task. Manufacturing, shipping, customer service, marketing—these all cost serious time and money. Licensing, on the other hand, allows you to hand off the heavy lifting to companies that already know the terrain. Ask around, and you’ll find that AON Invent has an excellent reputation among companies that help inventors.

While we can’t guarantee that your product will get licensed, we do promise to get your idea in front of companies that buy invention ideas and industry leaders within the applicable category. Licensing is the least risky, and most cost-effective method of monetizing your idea. This makes it possible to generate royalty-based income, without the overhead of running a full business. You focus on creating—we’ll focus on connecting the dots.

Frequently Asked Questions

1. Do I need a patent before I pitch my idea?

Not necessarily. In many cases, a provisional patent or pending status is enough for companies to consider licensing. We can help guide you through the right approach.

2. What types of ideas do you work with?

We focus on inventions with real commercial potential. Whether it’s a consumer gadget, a household product, or a simple tool, we evaluate it based on market demand, cost to produce, and uniqueness.

3. How do I know if my idea is original?

We provide a free guide that walks you through how to conduct basic originality research. Then, our team can help verify whether the idea has been done before.

4. What happens if my idea isn’t viable?

We’ll tell you. Our goal is to protect inventors from wasting time and money. If an idea isn’t commercially viable, we offer honest, constructive feedback so you can pivot or improve.

5. How long does it take to get a licensing deal?

Every invention is different. Some may get interest within weeks; others take months and sometimes even years. In fact, as a general rule, the bigger the company, the slower they move. But keep in mind, our team is just as eager as you are to get your idea licensed. And it’s not a part-time job for us. We work day-in and day-out to present your invention to qualified companies and we followup regularly.

Ready to Take the First Step Toward Success?

You’ve got the idea—we’ve got the roadmap. Let AON Invent, the trusted company that helps inventors, help you skip the trial-and-error phase and move straight toward real opportunity. We’re here to help you avoid costly mistakes, protect your ideas, and connect with the right partners.

Don’t wait for the perfect moment—create it.

Contact AON Invent today to get started with your free originality assessment and expert feedback.